LinkedIn Recruitment (Sourcing & Search)

Organisations pay for LinkedIn Recruiter seats without blinking. Training for the people behind them rarely makes the budget.

Your team runs the same searches, sends the same InMails and meets the same silence.

It isn’t LinkedIn, and it isn’t the account. It’s an approach nobody ever explained to them.

In this one-day LinkedIn recruitment training, your recruiters learn to search, approach and follow up so candidates reply. Book a short call to plan the day around your vacancies.

What does this LinkedIn recruitment training give your team?

Your recruiters find the candidates other teams overlook.
More candidates reply to their InMails and messages.
The team works with a follow-up sequence instead of loose messages.
You get more out of the accounts you already pay for, and you know when an upgrade makes sense.
Everyone knows what is safe to automate and what puts an account at risk.
Hiring managers and clients receive a shortlist that fits, sooner.

In short: less searching, more conversations.

Programme of the LinkedIn recruitment training

Four blocks in a logical order. We tune each block to your team’s level and vacancies.

1. Your profile as a business card

Before candidates reply, they look at the recruiter. The profile works for or against you.

Sharpening the profile from the candidate’s point of view
A pitch that fits the people you look for
Building a network that makes the work easier
Using LinkedIn for labour market analysis

2. Finding people with Boolean search and filters

Most recruiters gain the most in this block. They also discover their biggest mistakes here.

Boolean search with our success formula
Which filters to use and which to leave alone
Creative searches for scarce profiles
Finding anyone, also with a free account
How LinkedIn works and how to get around its restrictions
Personal feedback on the team’s own searches

3. Approaching and following up

One message is not an approach. An approach is a sequence that fits the candidate.

How to build a first message that gets a reply
A follow-up sequence that never turns pushy
Subject lines and messages that work, with examples
Finding contact details and reaching candidates outside LinkedIn, also for free
Personal feedback on the team’s own InMails

4. Getting more from your LinkedIn accounts

LinkedIn earns billions from recruiters who pay too much. Your team stops being one of them.

What LinkedIn doesn’t tell you
The differences between paid accounts, and when an upgrade pays off
Tips for LinkedIn Recruiter (Lite) and Sales Navigator
Settings and tools that save time every day
What is safe to automate

What participants say

⭐⭐⭐⭐⭐ “In addition to the theory and useful tips and tools, you practice, reflect and are busy getting the most out of the LinkedIn platform.” Priscilla Klip, Corporate Recruiter

⭐⭐⭐⭐⭐ “A day after the training, I received a compliment from someone I had spoken to. He thought my approach was original. I think it’s Jacco’s strength.” Whitley Erat, HR Officer

⭐⭐⭐⭐⭐ “Many tips and tricks, practical examples, and valuable training material. Totally excited to put it into practice. A good 10 out of 10.” Frank Huijben, Owner Recruitment Agency

Who is this LinkedIn recruitment training for?

For recruitment consultants, corporate recruiters, sourcers and their team leads. Beginner or experienced, we start at the basics and build up to advanced level. Nobody needs prior knowledge of Boolean search or sourcing.

A good fit when

Your team uses LinkedIn every day to fill hard-to-fill roles.
You pay for Recruiter or Sales Navigator seats and want more replies back.
Your team works with free accounts and wants the same results.

Less suitable when

You want a click-by-click tour of LinkedIn Recruiter. Features come up where they help the approach.
Your team mainly needs better job ads. Our Job Advert Copywriting training fits that question better.

How we work

A group tailored to you. You decide the number of participants, the place and the moment, online or on site. We tune the programme to your own vacancies and way of working.

Tell-Show-Do-Review. We explain a technique and show it with real examples. The team applies it straight away to its own vacancies. Then everyone gets feedback on their own searches and InMails.

No homework beforehand. Your team starts without any preparation.

The trainer

Trainer Jacco Valkenburg Jacco Valkenburg has worked with LinkedIn as a recruiter for more than 20 years. In 2008 he wrote the first Dutch-language book about it, Recruitment via LinkedIn. He gave his first LinkedIn recruitment training that same year, and thousands of recruiters have followed one since.

In 2012 he became a Certified LinkedIn Recruiter Expert. He runs a LinkedIn group of close to 1 million members and wrote Recruitment 4.0.

Between trainings he still takes over stuck vacancies as an interim recruiter. So your team learns what works in practice today.

Frequently asked questions

My team has worked with LinkedIn for years. What do they still learn?
More than they expect. After the day, experienced recruiters usually name 5 to 10 techniques they didn’t know.

Do we need Recruiter seats or a paid account?
No. Every technique works with a free account too. Your team learns when an upgrade pays off and when it doesn’t.

Does the team learn specific LinkedIn Recruiter features, such as projects?
The biggest gain sits in how the team uses the tool. That means better searches, more replies to InMails and smarter follow-up. Most of the time goes there. Features come up where they help the approach, not as a goal in themselves.

How do I justify the budget?
Put it next to what you already spend. A LinkedIn Recruiter seat costs more per recruiter per year than this LinkedIn recruitment training costs for the whole team. The training makes that seat pay off.

Does one day stick?
The team doesn’t practise on made-up cases. Everyone works on their own vacancies, searches and InMails and gets personal feedback. The written report keeps the day on paper afterwards.

Incompany training LinkedIn Recruitment

Develop your recruitment skills with our in-company classes, led by industry experts and customised for your organisation.

Experience the benefits:
✅ Immediate access to expert knowledge
✅ Align team practices and share experiences
✅ Flexible online or on-site sessions

Are you ready to elevate your recruitment game? Learn more:
Contact us

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